The value of regular attention to SEO
In the fast moving world of SEO, you can’t afford to stand still. The rules change all the time, and if you don’t keep up, you lose out.
We are on top of every Google update, every latest SEO development. We will feed that back to you in the reporting we do, giving a solid base for direction and decision-making. Our reports are ongoing, detailed, and relate directly to the objectives we’ve agreed together.
An active and successful website will be continually updated and it is best practice to monitor the effects these changes have on your performance.
We can see operating issues, like missing or defective pages, increases in load speed times, and even things like reduction in visitor engagement.
Keeping regular checks on factors which affect the SEO performance of your website is absolutely vital to your success. As with servicing your car, if faults are spotted early, they stay small, but if you leave them you will have major problems one day. This is a manual process of watchfulness, judgment and action, and if done properly, it helps to achieve continual progress in the results of SEO management work.
At Two Digital we provide you with regular reports that help to decide on further improvements to your SEO campaign. As part of this monitoring service, we keep abreast of all changes to the algorithms used by major search engines like Google and Bing, and how they may affect your website’s performance. We will then agree and put into action best practise recommendations on how to enhance your website optimisation.
Our reports are presented in an easy to understand format, even if you are not familiar with the world of SEO. The amount of detail included in your report will depend on the level of detail you want, but in all cases, you will be able to see, at a glance, the progress of your SEO campaign.
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